Cost benefits

Switching to greener tyres will save motorists money on their fuel bills. Benefits include:

  • Savings of up to £500 in annual fuel bills from a family car covering 30,000 miles a year
  • 20 billion litres of fuel a year saved if green tyres are adopted globally
  • 10% fuel consumption reduction achieved due to better tyre rolling resistance
  • £20-30 more spent per green tyre will see return on investment far outweigh initial cost over 12 months
  • Competition among tyre manufacturers will lead to better tyres

Safety benefits

Green tyres provide the motorist with greater safety benefits compared to premium and budget tyres. Improvements include:

  • Reduced braking distances by up to 20 metres at 50 mph
  • Green tyres improve breaking performance on both wet and dry road

Environmental benefits

Green tyres offer strong environmental incentives for the motorist such as:


  • CO2 emissions reduced by 0.5 tonnes annually from a family car travelling 30,000 miles
  • 50 million metric tonnes of CO2 emissions can be reduced by global car adoption
  • Quieter city centres due to green tyres reducing noise output

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